Internet Advertising Institute |  |
The Internet Advertising Institute (IAI) provides training from the top talent in digital media advertising to the next generation of digital professionals.
Founded and guided by leading experts in the digital media and internet advertising industries, Internet Advertising Institute is quickly becoming a driving force for the training of 21st century advertising sales people. In June 2010, Internet Advertising Institute released its successful internet advertising courses in an online training format. These courses are now available through the CourseIndex.com elearning affiliate network.
Tags:Internet Advertising, Social Media Marketing, Online Display Marketing, SEM, Search Engine Marketing, Digital Marketing, Pipeline Management, Prospecting, Appointment Making Commission Levels:Affiliates will earn 20% on sales conversions. Tracking Cookie:60 days. Pay Per Click (PPC) Policy:Affiliates may engage in PPC activity with the use of landing pages & generic terms. PPC activity is however subject to the following restrictions: |
Note: affiliates who do not adhere to our PPC policy will be removed from the CourseIndex.com system.
With a Board of Directors and Advisory Council filled with the creative and experienced minds of digital marketing, SEO, SMM and much more, Internet Advertising Institute is positioned to be the leading provider of online training for the industry.
David J Moore, chairman and founder of 24/7 Real Media, Inc and Michael Flannery, Founder & Managing Partner of Redwood Partners, are co-founders of Internet Advertising Institute.
Mr. Moore serves as chairman of the Advisory Council and provides strong leadership to cultivate collaboration, and innovative strategy building to serve the ever-growing and changing needs of this transformative field of advertising sales.
Trainer: Steve Bookbinder: This free course is designed for those new to this burgeoning field. It is intended as an introduction to both digital marketing as well as IAI’s unique instructional design methodology used throughout the entire curriculum of IAI courses. People who take this course will gain hands-on experience with the online learning interface, learn first level content for the training series and participate in learning activities within the module.
Featured Trainer: Joe Doran With insights from one of the top social media marketers globally, this course explores the current and anticipated future state of this growing and often misunderstood marketing practice. Students will gain an understanding of common definitions, marketing opportunities and common mistakes of social media marketing.
Featured Trainer: Ari Bluman Ari Bluman, one of digital marketing’s most experienced and successful sales leaders for the last 15 years, simplifies the essential principles of this dynamic and complex form of advertising. Student’s will gain the knowledge needed to be able communicate like a professional with advertisers, agencies, publishers and ad networks.
Trainer: Steve Bookbinder Using a “plain speak” approach, this course outlines to students how the many black-box rules of search engines can be harnessed by marketers in order to produce successful campaigns that can meet advertiser’s goals.
Featured Trainer: Chris Moore In this course, Chris Moore provides a real world view into one of digital marketing’s most important and challenging roles. For students who are interested in becoming an Account Executive or who need to interact with one, this course will provide a deep view into the inner workings of campaign management and the art-science of optimizing a campaign.
Featured Trainer: Ari Bluman Ari Bluman, who is credited with developing a generation of successful digital media sellers, shares his views on what it takes to be a successful practitioner of this challenging and potentially lucrative field.
Trainer: Steve Bookbinder This course is designed for students who are looking for or just starting a new career selling the boutique service of search engine marketing. Students will learn how to use a variety of analysis strategies in order to qualify leads as well as how to create a compelling presentation of their findings to prospective search clients.
Trainer: Steve Bookbinder This course is designed for business leaders who are aware of the power of digital marketing but need to have a deeper understanding. The focus is on defining the key terms as well as surveying the ever-changing digital landscape in order to help business leaders to better communicate with their internal and outsourced digital marketing teams. Executives will learn the true capabilities of the various technologies and web properties that drive digital campaigns.
Trainer: Steve Bookbinder This course is for sales managers and salespeople who need to create more deal flow, shorten their sales cycle and forecast more accurately. Following a system that has been taught to and tested by thousands of successful sales teams globally, students will learn how to qualify better, strategize more effectively and maximize their time with prospects that are more likely to close.
Trainer: Steve Bookbinder This course explores the art of the sales conversation as well as interview strategies for determining a prospect’s real buying process while deepening a business relationship. Students learn how understand their client’s true goals as well as gain an improved understanding of the role and motivation of influencers.
Trainer: Steve Bookbinder This course teaches sellers and those seeking a sales career how to create lead flow as well as how to convert both warm and cold leads into appointments. Using a proven step-by-step process even those with “phone reluctance” will learn how to develop a professional calling approach and turn around common objections.
To join the IAI system in order to resell their digital media advertising courses, just click this link...
The Internet Advertising Institute website is at www.internetadvertisinginstitute.net. There is a free course that affiliates can send their prospects to. This is at http://catalog.internetadvertisinginstitute.net/catalog.php?item=11. Information on the free course is below:
Trainer: Steve Bookbinder This free course is designed for those new to this burgeoning field. It is intended as an introduction to both digital marketing as well as IAI’s unique instructional design methodology used throughout the entire curriculum of IAI courses. People who take this course will gain hands-on experience with the online learning interface, learn first level content for the training series and participate in learning activities within the module.
